Duct Tape Marketing Blog | Christie Graphic Design

Duct Tape Marketing Blog | Christie Graphic Design

Duct Tape Marketing Blog

Duct Tape Marketing Blog
Posted on : September 12, 2008
Introducing Content 3.0 – The Rise of the Content Community

Introducing Content 3.0 "“ The Rise of the Content Community written by John Jantsch read more at Small Business Marketing Blog from Duct Tape Marketing

Over the last decade or so content has evolved from a piece of static written information to something more like a verb. How we use it has changed, what we demand of it has changed, and certainly how it's delivered and consumed has changed. As information has become an increasingly important element in how weContinue Reading

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7 Steps to Optimize Your Blog Posts Like a Pro

7 Steps to Optimize Your Blog Posts Like a Pro written by Guest Post read more at Small Business Marketing Blog from Duct Tape Marketing

I'm a content manager; my background is in public relations with a little bit of marketing strategy and graphic design. I'm sitting here thinking, "What do I know about online optimization!?"ť I'm not a web design guru; I'm no software engineer or web developer. And then it occurs to me, if I can get theContinue Reading

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What Is Shared Hosting and Is it Reliable for a Business Website?

What Is Shared Hosting and Is it Reliable for a Business Website? written by Guest Post read more at Small Business Marketing Blog from Duct Tape Marketing

Imagine that you are trying to start up a website for your company and you want to consider your options. Well, you first should perhaps consider what you are going to do for the exact purpose of the website (whether that is marketing, actually selling products, or offering an online service). Then, you might wantContinue Reading

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Benefits of Outsourcing Marketing Activities

Benefits of Outsourcing Marketing Activities written by Guest Post read more at Small Business Marketing Blog from Duct Tape Marketing

In the beginning, startup companies are always trying to fix everything by themselves. Their marketing strategies are usually made by self-thought marketing experts, who also work in some other company sectors. This strategy is time-consuming and company owners will realize sooner or later that marketing is one of the key sectors for securing company's growth.Continue Reading

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Geo-Targeting Can Skyrocket Your Conversion Rates!

Geo-Targeting Can Skyrocket Your Conversion Rates! written by Guest Post read more at Small Business Marketing Blog from Duct Tape Marketing

As the internet continues to grow at an exponential rate, the average web user is overloaded with a vast amount of information. Website owners only have a few seconds to convince someone that the content on their website is worthwhile reading before the visitor moves on. While there are many methods of engaging your visitorsContinue Reading

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The One Thing Every Entrepreneur Must Have

The One Thing Every Entrepreneur Must Have written by John Jantsch read more at Small Business Marketing Blog from Duct Tape Marketing

Marketing Podcast with Mark Winters Most true entrepreneurs are dreamers, hustlers and some might say visionaries. They see the world differently, constantly look for new ideas and find innovation kind of a hobby. The also drive people that work for them a little crazy. Working for an entrepreneur is a little like driving down theContinue Reading

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10 Steps to Building a Repeatable Marketing System

10 Steps to Building a Repeatable Marketing System written by John Jantsch read more at Small Business Marketing Blog from Duct Tape Marketing

Marketing is a system, plain and simple. Now, some people take that to mean that you simply create a one size fits all, turn-key set of tactics and call it a day. The truth, however, lies not in the repeatable tactics, but in the repeatable process based on the right strategy. There is, in myContinue Reading

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How Wedding Planning Taught Me How to Nurture Social Media Leads

How Wedding Planning Taught Me How to Nurture Social Media Leads written by Alex Boyer read more at Small Business Marketing Blog from Duct Tape Marketing

As a marketer, sometimes it ‘s hard to stop thinking about marketing and remind myself that I am also a customer. I'll find myself during commercial breaks on TV analyzing the scripts and how I would change the copy. I hear ads on the radio offering free content, and I immediately think about the strategyContinue Reading

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Weekend Favs July Twenty Six

Weekend Favs July Twenty Six written by John Jantsch read more at Small Business Marketing Blog from Duct Tape Marketing

My weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week. I don’t go into depth about the finds, but encourage you check them out if they sound interesting. The photo in the post is a favorite for the week from Flickr or oneContinue Reading

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5 Mobile Web Usability Rules You Can’t Afford To Ignore

5 Mobile Web Usability Rules You Can’t Afford To Ignore written by Guest Post read more at Small Business Marketing Blog from Duct Tape Marketing

If content is king then your website is its kingdom and no matter how great your content is, if your website is not providing the users a smooth user experience, your visitors are going to abandon it for sure! But how can you make sure your website users get a rich and smooth web experience?Continue Reading

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7 Ways To Get The Most Out Of Your PPC Guy: An Easy-To-Use Checklist

7 Ways To Get The Most Out Of Your PPC Guy: An Easy-To-Use Checklist written by Guest Post read more at Small Business Marketing Blog from Duct Tape Marketing

As a small business owner, you know your business. But do you have time to master PPC? If not, you'll want to hire someone to do this for you. That's why I've created this checklist — to help you pick the right PPC person and make sure they get the ROI what you want. ThereContinue Reading

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Why Leaders Eat Last with Simon Sinek

Why Leaders Eat Last with Simon Sinek written by John Jantsch read more at Small Business Marketing Blog from Duct Tape Marketing

Marketing Podcast with Simon Sinek For this week's episode of the Duct Tape Marketing Podcast, we’ll revisit my conversation with Simon Sinek, author of Start With Why and the most recent Leaders Eat Last. First off, if you've not read either of these books, I suggest you get both. In Start With Why Sinek echoesContinue Reading

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How and Why Periscope Might Make Sense for Small Business

How and Why Periscope Might Make Sense for Small Business written by John Jantsch read more at Small Business Marketing Blog from Duct Tape Marketing

Click to watch this archived Periscope recording from Katch.me Over the last few years, I’ve seen one of my roles as the practical beacon for new technologies and trends that I believe small business owners can make use of. I don’t report on new technology just because it’s hot as much as try to figureContinue Reading

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The Easiest Way to Ask for Referrals

The Easiest Way to Ask for Referrals written by Sara Jantsch read more at Small Business Marketing Blog from Duct Tape Marketing

We have a great opportunity in the small business world these days that can be simply defined by one word: collaboration.  Coming together and focusing on a common goal, contributing what resources you have, and working towards something bigger that just yourself is the idea here.  I have the opportunity to work in collaboration withContinue Reading

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Weekend Favs July Eighteen

Weekend Favs July Eighteen written by John Jantsch read more at Small Business Marketing Blog from Duct Tape Marketing

My weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week. I don’t go into depth about the finds, but encourage you check them out if they sound interesting. The photo in the post is a favorite for the week from Flickr or oneContinue Reading

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