Duct Tape Marketing Blog | Christie Graphic Design

Duct Tape Marketing Blog | Christie Graphic Design

Duct Tape Marketing Blog

Duct Tape Marketing Blog
Posted on : September 12, 2008
Marketers Must Be More Accountable Than Ever

Marketers Must Be More Accountable Than Ever written by John Jantsch read more at Small Business Marketing Blog from Duct Tape Marketing

Marketing Podcast with Paul Roetzer Back in the day all a marketer need do is create a compelling ad, run it in the right place and if sales went up, job well done. Today there are several hundred television options in a local market, countless social channels and a host of web and mobile advertisingContinue Reading

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How To Avoid the 3 Most Costly Mistakes When Using Google AdWords

How To Avoid the 3 Most Costly Mistakes When Using Google AdWords written by Guest Post read more at Small Business Marketing Blog from Duct Tape Marketing

It's guest post day here at Duct Tape Marketing and today's guest post is from Adam Lundquist"“ Enjoy!  photo credit: Red X via WikiMedia Commons Do you ever feel like your small business would get a better return on investment by literally lighting your money on fire than using Google AdWords? You began your AdWordsContinue Reading

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The Secret to Getting More Repeat Customers

The Secret to Getting More Repeat Customers written by Guest Post read more at Small Business Marketing Blog from Duct Tape Marketing

It's guest post day here at Duct Tape Marketing and today's guest post is from Rachel Daley"“ Enjoy!  So you've made a sale. “YES! I sold my product! Ultimate goal met!” Mmm… not quite. One of the most critical post-sale mistakes is to assume that your job is done once you make the sale. WhatContinue Reading

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Weekend Favs October Nineteen

Weekend Favs October Nineteen written by John Jantsch read more at Small Business Marketing Blog from Duct Tape Marketing

My weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week. I don’t go into depth about the finds, but encourage you check them out if they sound interesting. The photo in the post is a favorite for the week from Flickr or oneContinue Reading

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9 Ways to Connect With Your Community

9 Ways to Connect With Your Community written by Guest Post read more at Small Business Marketing Blog from Duct Tape Marketing

It's guest post day here at Duct Tape Marketing and today's guest post is from Roger Connors and Tom Smith "“ Enjoy! Feeling out of touch with your business community? No connection, wrangling tough relationships, regularly brokering messy disagreements? Just how does a business owner or manager get back in touch and move the needle onContinue Reading

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How to Create an Effective Social Media System

How to Create an Effective Social Media System written by John Jantsch read more at Small Business Marketing Blog from Duct Tape Marketing

This post is one in a series of tips designed to guide small business owners through the challenges of today's startup environment and is sponsored by Canon MAXIFY "“ the printer lineup designed to help small business owners increase productivity so that they can focus on everything else that matters. For more information about theContinue Reading

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Weekend Favs October Twelve

Weekend Favs October Twelve written by John Jantsch read more at Small Business Marketing Blog from Duct Tape Marketing

My weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week. I don’t go into depth about the finds, but encourage you check them out if they sound interesting. The photo in the post is a favorite for the week from Flickr or oneContinue Reading

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The Key To Ideal Customer Service: Making Exceptions

The Key To Ideal Customer Service: Making Exceptions written by Guest Post read more at Small Business Marketing Blog from Duct Tape Marketing

It's guest post day here at Duct Tape Marketing and today's guest post is from Duane Forrester "“ Enjoy!  It was a dark and stormy night as I entered the store. I'd ordered a (geekishly expensive) camera from said store and was still waiting for it to ship to my home, a couple of states away.Continue Reading

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How to Use Your Expert Knowledge to Build Authority Online

How to Use Your Expert Knowledge to Build Authority Online written by Guest Post read more at Small Business Marketing Blog from Duct Tape Marketing

It's guest post day here at Duct Tape Marketing and today's guest post is from Daniel Glickman "“ Enjoy!  No man is an island, entire of itself; every man is a piece of the continent. – John Donne The internet is a living continent that depends on community contribution to thrive. Without input from participating members,Continue Reading

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5 Foolproof Tactics to Create Strong Customer Advocates

5 Foolproof Tactics to Create Strong Customer Advocates written by Guest Post read more at Small Business Marketing Blog from Duct Tape Marketing

It's guest post day here at Duct Tape Marketing and today's guest post is from Andrea Gellert"“ Enjoy!  As marketers, our job is to create narratives that resonate with our end-users and increase our brand’s visibility. However, whenever I ask small business owners what their best channel for new customers is, they always tell meContinue Reading

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Why Ello Really Matters

Why Ello Really Matters written by John Jantsch read more at Small Business Marketing Blog from Duct Tape Marketing

By now you've probably started to hear rumblings about a new social network called Ello. I've been getting invite requests and questions about it over the last few weeks so I thought it might be time to weigh in. Ello is a simple, ad-free, social network created in part as a response to the currentContinue Reading

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Weekend Favs October Four

Weekend Favs October Four written by John Jantsch read more at Small Business Marketing Blog from Duct Tape Marketing

My weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week. I don’t go into depth about the finds, but encourage you check them out if they sound interesting. The photo in the post is a favorite for the week from Flickr or oneContinue Reading

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The Ultimate Tutorial to Add Inbound Marketing Into Your PR Strategy

The Ultimate Tutorial to Add Inbound Marketing Into Your PR Strategy written by Guest Post read more at Small Business Marketing Blog from Duct Tape Marketing

Thursday is guest post day here at Duct Tape Marketing and today's guest is from Kelly Marsh "“ Enjoy! Inbound marketing has become a popular strategy for a number of things including for being the best startup PR strategy. It has been often helped businesses exponentially with bringing in customers along with building up its brands likeContinue Reading

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How to Turn a New Fan into a Lifelong Follower

How to Turn a New Fan into a Lifelong Follower written by Guest Post read more at Small Business Marketing Blog from Duct Tape Marketing

It’s guest post day here at Duct Tape Marketing and today's guest post is from Matthew Yeoman"“ Enjoy!  Taking those curious new social media followers and turning them into lifelong fans that are engaged with your brand takes work. The journey from "My pal RT'd one of your tweets,"ť to "I now follow everything you post!"ťContinue Reading

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How to Add Serious Value to Your Online Community

How to Add Serious Value to Your Online Community written by Guest Post read more at Small Business Marketing Blog from Duct Tape Marketing

It's guest post day here at Duct Tape Marketing and today's guest post is from Jamie Thomson "“ Enjoy!  According to research carried out by social media experts, Socialnomics, 78% of consumers trust peer recommendations, whereas only 14% trust advertisements. Perhaps that's why online communities are so good at generating business referrals? Developing an online community isContinue Reading

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