Duct Tape Marketing Blog | Christie Graphic Design

Duct Tape Marketing Blog | Christie Graphic Design

Duct Tape Marketing Blog

Duct Tape Marketing Blog
Posted on : September 12, 2008
Weekend Favs May Twenty Three

Weekend Favs May Twenty Three written by John Jantsch read more at Small Business Marketing Blog from Duct Tape Marketing

My weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week. I don’t go into depth about the finds, but encourage you check them out if they sound interesting. The photo in the post is a favorite for the week from Flickr or oneContinue Reading

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The Minimalist Guide To Managing Your Brand Reputation Online

The Minimalist Guide To Managing Your Brand Reputation Online written by Guest Post read more at Small Business Marketing Blog from Duct Tape Marketing

A dissatisfied customer, on an average, tells 25 of his friends, while a happy one tells only 15. Seems like if good reviews spread like wildfire, bad reviews would be rushing with light speed. Reviews, and how the masses consume them, are human nature, but this human nature can be fatal for online businesses especiallyContinue Reading

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5 Ways to Produce Eye-Catching Content Without a Designer

5 Ways to Produce Eye-Catching Content Without a Designer written by Guest Post read more at Small Business Marketing Blog from Duct Tape Marketing

There's nothing like great content. I create it for work. I create it for fun. Crazy? Perhaps. Especially since creating good, visually appealing content is a huge challenge faced by many. There is no rule that says you have to hire a pricey graphic designer in order to generate beautiful, design-rich content.  Of course, designContinue Reading

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Master the Habits of Your Life

Master the Habits of Your Life written by John Jantsch read more at Small Business Marketing Blog from Duct Tape Marketing

Marketing Podcast with Gretchen Rubin Habits are big business. In fact, creating, chaning and keeping habits has created an entire multi-billion dollar industry for books, apps, coaching, training and countless products. And why not, habitual behavior makes up about 90% of how we go through the day whether we are conscious of it or not. OurContinue Reading

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How to Outrank Your Bad Reviews

How to Outrank Your Bad Reviews written by John Jantsch read more at Small Business Marketing Blog from Duct Tape Marketing

You know the old saying – “the best defense is a good offense” – well, turns out that’s true when it comes to your online reputation as well. Hopefully, this has never happened to you, but all it takes is one unfortunate situation with a customer or one disgruntled employee to wreak havoc on yourContinue Reading

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How to Avoid Competing on Price Alone

How to Avoid Competing on Price Alone written by Sara Jantsch read more at Small Business Marketing Blog from Duct Tape Marketing

Without understanding and defining your true core message, people are going to compare you to your competition on price alone.  This is a tricky situation to be in.  Sure people want the best deal possible, but they also want to be taken care of.  They want to buy from companies they can get behind.  TheyContinue Reading

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Weekend Favs May Sixteen

Weekend Favs May Sixteen written by John Jantsch read more at Small Business Marketing Blog from Duct Tape Marketing

My weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week. I don’t go into depth about the finds, but encourage you check them out if they sound interesting. The photo in the post is a favorite for the week from Flickr or oneContinue Reading

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3 Effective Ways to Use a Blog to Boost Your Retail Business

3 Effective Ways to Use a Blog to Boost Your Retail Business written by Guest Post read more at Small Business Marketing Blog from Duct Tape Marketing

A million times you've heard that you need a blog to get more customers. Maybe you even created a blog for your retail business. You created the blog, wrote a bunch of articles with eager anticipation of the customers who would stampede through your door. You stare at your door waiting" The flood of newContinue Reading

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Why Do Buyers Trust Content So Much?

Why Do Buyers Trust Content So Much? written by John Jantsch read more at Small Business Marketing Blog from Duct Tape Marketing

Marketing Podcast with Marcus Sheridan Today, educational content is the price of admission. If you’re not consistently producing high quality, useful content that addresses the questions, concerns and needs of your prospects and customers there’s a really good chance you won’t get found, won’t stand out and won’t garner the kind of trust needed toContinue Reading

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5 Ways to Make Trust Your Most Important Marketing Asset

5 Ways to Make Trust Your Most Important Marketing Asset written by John Jantsch read more at Small Business Marketing Blog from Duct Tape Marketing

There was a time when all you had to do to land a sale was to look good and say all the right things. If it turned out that some of those things you promised didn't always materialize, no big deal, move on and find someone new. Today, buyers have access to information and toolsContinue Reading

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The 20 Minute Social Media Routine for Haters

The 20 Minute Social Media Routine for Haters written by Alex Boyer read more at Small Business Marketing Blog from Duct Tape Marketing

I love social media, but I acknowledge it can be time-consuming. Sometimes I find myself losing hours reading great content and keeping up on the latest news 140 characters at a time. If you're a small business owner, you probably feel like you don't have enough hours in the day to grow your business letContinue Reading

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Weekend Favs May Nine

Weekend Favs May Nine written by John Jantsch read more at Small Business Marketing Blog from Duct Tape Marketing

My weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week. I don’t go into depth about the finds, but encourage you check them out if they sound interesting. The photo in the post is a favorite for the week from Flickr or oneContinue Reading

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9 Reasons to Consider Old School Sticker Marketing

9 Reasons to Consider Old School Sticker Marketing written by Guest Post read more at Small Business Marketing Blog from Duct Tape Marketing

For over 65 years, stickers have been helping politicians get elected, building companies, establishing brands, advertising, starting conversations and increasing exposure. Yet despite being long-lasting and having a low cost per impression, not enough attention has been paid by marketers and businesses to the power of this sticky marketing tool.  Here are nine reasons astute businesses shouldn'tContinue Reading

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Why MORE Marketing Isn’t What You Need

Why MORE Marketing Isn't What You Need written by Guest Post read more at Small Business Marketing Blog from Duct Tape Marketing

Your marketing isn't quite getting the results you want. In fact, it seems like the latest "thing" is taking far too long to work. So you decide that what you really need to do is add another tactic to the mix because it just may be the thing that helps you reach your goals. AsContinue Reading

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10 Ways to Use One Piece of Content

10 Ways to Use One Piece of Content written by John Jantsch read more at Small Business Marketing Blog from Duct Tape Marketing

The only way to wring more value out of your content is to understand the intricate connection between your content and your strategy. Now, don’t hit the back button just yet – I purposely left the word strategy out of the title of this post because I know that what you want is a magicContinue Reading

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